October 11, 2021

KitchenPlus Customer Spotlight: Biryani Blues

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Biryani Blues aka North India’s largest Biryani chain is every local’s go-to spot when it comes to getting a fix of India’s favourite dish! The business has grown tremendously since it was founded back in 2013 by Aparna Andrews and Raymond Andrews. With tons of prestigious awards under its belts such as the Times Food & Nightlife Award, Swiggy’s Best Biryani and Best Hyderabadi Restaurant, Biryani Blues isn’t showing any signs of slowing down anytime soon. One of the factors that have helped them expand throughout India is by switching to a delivery-only kitchen. Here’s what Biryani Blues’ Chief Manager of Business Development – Josiah Hans has to say about growing their business with a CloudKitchens® delivery kitchen in India and why he would recommend it to other F&B business owners!

  • Food Category: Indian, Biryani
  • Food Delivery Platforms: Zomato, Eazydiner, Swiggy
  • Biryani Blues Website
  • Follow Biryani Blues on Facebook, Instagram and Twitter
  • Review: 4.2/5 Stars (Swiggy Review)

Q: What is unique about your food idea? How did it come about?

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A: Hyderabadi cuisine is a 400-year-old princely legacy of the Nizams. While heavily influenced by Mughlai, Turkish & Arabic food, it also has herbs of Andhra & Marathwada cuisine. It is special because of the use of carefully selected ingredients that are cooked for a specific time and degree. In fact, Hyderabad was known for the spectacular way its aristocracy entertained. The feast at these banquets had delectable dishes, some of which are chosen for you in our menu

Q: Why did you join KitchenPlus?

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A: For Perfection and Ongoing Support to their Associates.

Q: How has your business grown since starting with KitchenPlus?

A: Average. Been only 3 months.

Q: In your opinion, what is the key to business success in the F&B industry?

A: Start small, then scale up, build a solid field team, have a retail execution plan, Design great packaging, Advertise, and keep changing.

Q: What is your advice for new local India F&B entrepreneurs?

A: Opportunity that the Indian F&B industry holds for both future & existing F&B businesses, it certainly is the right time to enter into this lucrative domain

Q: What are your brand plans for the future?

A: Biryani blues is now focused on taking their happiness handis to newer geographies, and will expand this coming year to the south of India. The vision is to become the national brand of choice to a consumer, so when he “thinks Biryani, he thinks Biryani Blues.”

Q: Would you recommend KitchenPlus to others in the restaurant industry? Why?

A: Yes, Starting F&B operations are quick and cost-effective. Onboarding with digital channels is a Convenient risk-free environment

Interested in running your very own CloudKitchens® delivery kitchen?

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Instead of putting your all eggs in a basket and opening a traditional brick and mortar restaurant, why not start with a CloudKitchens® delivery kitchen – where you’ll need to invest much lesser capital, employees, and risk. Fill up the form below to get in contact with us today!


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